Selling Your Home in the Tri-Cities
Paid Meta ads, pro photos, video and drone on every listing, paid for by me up front.
What selling your home in the Tri-Cities should feel like
Selling your home in the Tri-Cities is a big deal, and it should feel clear. Most sellers I meet are juggling a lot at once: kids, jobs, and often buying their next home at the same time. You don't need to become a real estate expert. You need to know what's coming next and what to do about it.
I'm Brandon Muzatko, a REALTOR® and Washington Managing Broker with TKO Realty Group at Real Broker, LLC. Most homes get a sign in the yard and a spot on the MLS, and then the agent waits. I don't wait. Every listing gets a launch plan, a price built on evidence, and paid ads that put your home in front of buyers who weren't searching yet.
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How I sell a Tri-Cities home
Pricing comes first. A Zestimate is a computer's guess from public data. It has never walked through your house. I build your price from adjusted comparable sales, the active competition you'll face the week you list, and the homes that didn't sell, using the valuation methods I trained in as a former licensed commercial real estate appraiser trainee.
I also run the Real Number Check on every competing home. The days on market you see online can reset when a home is relisted, so I pull the total days on market from the MLS to see which homes are really struggling.
Then the marketing. Every listing gets professional photos, video and drone, a staging consultation, its own website and QR code, and paid Meta ads that I pay for up front. When a layout is hard to picture from photos, I add a 3D walkthrough. On one recent listing, $1,676 in ads produced 449,696 impressions and a combined reach of 213,588.
The whole system, step by step, is on how I sell a home.
What you get, from prep to closing
- A prep timeline that fits your real life. One seller planned to list January 1st and listed in mid-May. That happens. I plan around it.
- Your number before you list. An estimate of what you'd walk away with after your payoff, commission, Washington excise tax, title and escrow.
- A weekly report while you're on the market: ad reach, website visits, showings, and what we're adjusting.
- Feedback after every showing, usually by the next business day.
- Every buyer vetted. Before an offer reaches you, I call the buyer's lender and confirm they're really qualified. Then I show you the net on every offer, side by side.
- Every deadline in one email once you're under contract, and updates every week until closing, usually 30 to 45 days from acceptance.
Commission is negotiable and set in your listing agreement. Photos, video and ads are paid by me, up front.
Selling and buying at the same time
Most of my sellers are buying their next home too. "We have to sell before we can buy" keeps families stuck for months. It doesn't have to work that way. A contingent offer, a bridge loan or HELOC, a rent-back, or matched closing dates can let you move once. Patty and Aaron sold their home and bought their move-up home, and closed both on the same day.
We map the plan out before you list. Read more on buying your next home while you sell.
Selling across the Tri-Cities
I sell homes across the Tri-Cities: selling a home in Kennewick, selling a home in Richland, selling a home in Pasco and selling a home in West Richland. My sold Tri-Cities listings have averaged 37 days on the market, with a median of about 26.
Curious where you stand? Start with what your home is worth, or contact me to talk through selling your home in the Tri-Cities.
Frequently Asked Questions
How long does it take to sell a home in the Tri-Cities?
It depends on price, condition, location and season. I show you how long homes like yours are taking right now, using total days on market from the MLS. Once you're under contract, closing is usually 30 to 45 days.
What does it cost to list with you?
Commission is negotiable and set in the listing agreement. Professional photos, video, drone and paid ads are paid by me, up front.
Do I have to fix everything from the buyer's inspection?
No. Buyers can ask, and you can say yes, no, or offer a credit. We decide together, so you never give up more than you need to.
What if we're not happy with you?
You can cancel your listing agreement. I'd rather earn your trust every week than hold you to a contract.
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Ready to make your move with TKO Realty Group?